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Pamela Sittoni, an independent consultant-editor, communication and partnerships specialist, has landed a new role at Nation Media Group (NMG), months after her exit. In a notice dated Thursday, May 15, the company announced her appointment as Public Editor, effective May 1, 2025. She takes over from Peter Mwaura, who retired in December 2024 after serving in the role for several years.
Her new role will be to act as a bridge between the media house and the public, ensuring that NMG maintains high standards of journalism and remains open to criticism. As Public Editor, Sittoni will independently handle complaints from the public concerning accuracy, fairness, and ethical issues in NMG’s reporting across its newspapers, digital platforms, and broadcast stations. She will also monitor the media house’s adherence to its editorial guidelines and Kenya’s Code of Conduct for the Practice of Journalism. In light of these challenges, Sittoni will also be expected to educate the public on journalism practices and help them better understand how news is gathered and reported.
Until June 30, 2024, Mrs Sittoni served as the Group Managing Editor at NMG, overseeing the output of all the group’s platforms. She made history as the first woman to hold the positions of Executive Editor and Managing Editor of the Daily Nation at NMG, having been appointed in January 2019. Previously, she held various roles, including Executive Editor in charge of Partnerships and Managing Editor at both the Daily Nation and The EastAfrican. Pamela also worked as a Managing Editor at Standard Media Group from November 2003 to July 2006 and as a Communications Specialist for UNICEF from July 2006 to July 2012. She holds a master’s degree in New Media, Democracy, and Governance from the University of Leicester. She also earned a Bachelor of Arts in Anthropology and Literature and a Post-Graduate Diploma in Mass Communication from the University of Nairobi.
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